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Our Audience
BBN's audience is highly influential, thus enabling us to deliver an audience to advertisers
and to cable operators that has substantial buying power. Our target audience is the
fastest growing segment within the African American demographic, who has over $630
billion* in annual consumer spending power. In fact, it is expected that the nation's black
buying power will rise to $1 trillion by 2010.* This spending power of our key audience,
combined with the reach of Latino and white urban viewers we will also attract, means
BBN promises to deliver an incredible target to cable operators and advertisers alike.
Our Commitment To Your Business
BBN understands the needs of our affiliate partners and has developed a unique
slate of marketing support designed to optimize our partnership. Look for CSR training
modules, community relations promotions, customer acquisition and retention marketing,
local ad sales tools and digital upgrade programs to leverage the star power of BBN and
its relationship with this extremely attractive target audience.
Contact us today to receive a complete media kit from Black Broadcasting Network.
1-888-823-4256
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